Claw PetFood SIA
Last updated: 9 June 2026
1.1. This document (“Privacy Policy” or “Policy”) has been prepared in accordance with the General Data Protection Regulation of the European Union (Regulation (EU) 2016/679, “GDPR”) and applicable data protection law of the Republic of Latvia.
1.2. This Policy is the principal document of the Operator governing the processing and protection of personal data, and is intended to safeguard the rights and freedoms of individuals in connection with the processing of their personal data, including the right to privacy.
1.3. This Policy sets out the categories of personal data collected, the purposes of processing, the storage and transfer arrangements, and the measures implemented by the Operator to protect personal data.
1.4. This Policy applies to all information that the Operator may obtain about a User during their use of the website https://clawpetfood.com (the “Website”).
1.5. Use of the Website constitutes the User’s acceptance of this Policy. Consent is given through the following affirmative actions:
1.6. If the User does not agree with this Policy, they must stop using the Website.
1.7. The Operator does not verify the accuracy of the personal data provided by the User and relies on the User to provide accurate information.
2.1. Operator — Claw PetFood SIA, Registration No. 40203578551, VAT No. LV40203578551, EU Veterinary Establishment No. A 099729, registered office at Biekensalas street 38, Riga, LV-1004, Latvia (acting as data controller within the meaning of Article 4(7) GDPR).
2.2. Website — the set of web pages published on the internet under the domain clawpetfood.com.
2.3. Personal data — any information relating directly or indirectly to an identified or identifiable natural person (the data subject).
2.4. Processing — any operation or set of operations performed on personal data, including collection, recording, organisation, structuring, storage, adaptation or alteration, retrieval, use, disclosure (transfer, provision, access), restriction, erasure, or destruction.
2.5. User — any person who accesses and uses the Website via the internet.
2.6. Cookies — a small piece of data sent by a web server and stored on the User’s device, used for the operation and analysis of the Website.
3.1. The Operator processes the following categories of personal data:
3.1.1. Data provided by the User when completing forms on the Website (sample requests, private label quote requests, catalogue requests):
3.1.2. Data transmitted automatically when using the Website (with the User’s consent via the cookie banner):
This data is collected using the Google Analytics 4 web analytics service (Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland). Data is collected in anonymised form and used solely for statistical purposes.
3.1.3. Data processed for spam and abuse prevention. The Website uses Google reCAPTCHA v3 (provided by Google Ireland Limited) to protect contact forms against automated submissions and abuse. This service collects hardware and software information (such as device and application data) and sends it to Google for analysis to distinguish human users from automated bots. Use of reCAPTCHA is subject to Google’s Privacy Policy and Terms of Service.
3.2. The Operator does not process special categories of personal data (relating to racial or ethnic origin, political opinions, religious beliefs, health, etc.).
4.1. The data specified in clause 3.1.1 is processed solely for the following purposes:
The legal basis for this processing is the User’s consent (Article 6(1)(a) GDPR) and/or the taking of steps at the User’s request prior to entering into a contract (Article 6(1)(b) GDPR).
4.2. The data specified in clause 3.1.2 is processed in order to improve the operation of the Website, enhance its usability, and analyse its effectiveness. The legal basis is the User’s consent (Article 6(1)(a) GDPR), given via the cookie banner.
4.3. The data specified in clause 3.1.3 is processed to ensure the security and integrity of the Website and to prevent fraud and abuse. The legal basis is the Operator’s legitimate interest (Article 6(1)(f) GDPR) in protecting its systems.
4.4. The Operator does not use Users’ personal data for marketing or advertising communications without their separate and explicit consent to such communications.
5.1. Personal data is stored for no longer than is necessary for the purposes for which it is processed.
5.2. Data provided to process an enquiry (clause 3.1.1) is stored until the communication is completed or until the User withdraws consent. Where a contract is concluded with the User, the data is stored for the term of the contract and thereafter for the period required by the laws of the Republic of Latvia for accounting and tax record-keeping purposes.
5.3. Data collected via cookies (clause 3.1.2) is stored for the period set in the relevant cookie’s settings, but for no longer than 26 months.
5.4. Once the purposes of processing have been achieved, or upon withdrawal of the User’s consent, personal data is destroyed or anonymised.
The User has the right:
6.1. Of access (Article 15 GDPR): to request and obtain information about the personal data the Operator processes about them.
6.2. To rectification (Article 16 GDPR): to request the correction of their personal data where it is incomplete or inaccurate.
6.3. To erasure / “right to be forgotten” (Article 17 GDPR): to request the deletion of their personal data from the Operator’s systems where it is no longer needed for the original purposes or where consent is withdrawn.
6.4. To restriction of processing (Article 18 GDPR): to request the restriction of processing of their data in certain cases.
6.5. To data portability (Article 20 GDPR): to receive their personal data in a structured, machine-readable format.
6.6. To object (Article 21 GDPR): to object to the processing of their personal data based on the Operator’s legitimate interests.
6.7. To withdraw consent: to withdraw consent to the processing of personal data at any time by sending a notice to the email address info@clawpetfood.com marked “Withdrawal of consent to the processing of personal data”.
6.8. To lodge a complaint (Article 77 GDPR): if the User believes their rights have been infringed, they may lodge a complaint with the data protection supervisory authority of the Republic of Latvia — the Data State Inspectorate (Datu valsts inspekcija). Website: https://www.dvi.gov.lv/
To exercise these rights, the User may contact the Operator using the details set out in Section 11.
7.1. The Operator does not sell or transfer Users’ personal data to third parties, except as expressly provided in this Policy and by law.
7.2. Anonymised data (clause 3.1.2) is accessible to the Google Analytics service for the purposes set out in clause 4.2. Where data is transferred outside the European Economic Area, such transfer is carried out on the basis of Standard Contractual Clauses, ensuring an adequate level of data protection.
7.3. Data processed via Google reCAPTCHA v3 (clause 3.1.3) is transmitted to and processed by Google for the purpose of distinguishing human users from automated traffic.
7.4. Personal data is disclosed to public authorities only within the procedure established by the laws of the Republic of Latvia (by court order, request from law enforcement authorities, etc.).
7.5. To operate the Website, the Operator uses the services of trusted third-party providers (for example, hosting providers). Such providers may have technical access to data but act strictly under contract with the Operator and are bound by confidentiality obligations.
8.1. The Operator takes the necessary and appropriate organisational and technical measures to protect personal data against unlawful or accidental access, destruction, alteration, blocking, copying, and other unlawful acts by third parties.
8.2. The Website uses a secure connection over the SSL/TLS protocol, which encrypts data during its transmission from the User to the Operator.
9.1. The Operator is liable for improper processing of personal data in accordance with the laws of the Republic of Latvia and the GDPR.
9.2. The Operator is not liable for the acts of third parties who gain access to data as a result of unauthorised access to the Website or through the fault of the User.
10.1. The Operator may amend this Policy. The new version of the Policy takes effect when it is published on the Website.
10.2. In all other matters not governed by this Policy, the Operator is guided by the applicable laws of the Republic of Latvia and the provisions of the GDPR.
Name: Claw PetFood SIA
Registration No.: 40203578551
VAT No.: LV40203578551
EU Veterinary Establishment No.: A 099729
Registered address: Biekensalas street 38, Riga, LV-1004, Latvia
Email for data protection enquiries: info@clawpetfood.com
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